DIGITAL EXPERIENCE WEBINAR SERIES
B2B and eCommerce Trends: How Clean Harbors Delivers Personalization Despite Complex Requirements
Learn how BORN Group and Clean Harbors personalized transactions for 10,000 B2B clients
Click to visit the EVENT HOME PAGE to watch previous webinar recordings.This on-demand webinar: B2B and eCommerce Trends: How Clean Harbors Delivers Personalization Despite Complex Requirements, co-presented by Eric Gutoski, Chief Strategy Officer at BORN Group, and Aaron Mathews, Vice President of Marketing for Clean Harbors, discusses how BORN Group and Clean Harbors personalized digital transactions for 10,000 B2B clients. Other topics included:
- Overarching B2B commerce trends driving market growth
- Managing complex customer interactions using the Magento B2B portal
- Building upon your existing legacy system with Magento
B2B and eCommerce Trends: How Clean Harbors Delivers Personalization Despite Complex Requirements
Eric Gutoski
Eric Gutoski is the Chief Strategy Officer at BORN Group. Eric is an eCommerce and technology executive with over 20 years of experience in boutique and Big 4 professional services firms covering creative, UX, software development, systems integration, and digital marketing. He’s passionate about producing best fit B2B, B2C, and B2B2C solutions for F100 enterprises, challenger brands and everything in between.
Aaron Mathews
Aaron Mathews is the Vice President of Marketing at Clean Harbors. Aaron is responsible for the company’s Digital, Creative, Product Marketing, and Customer Segmentation groups. His organization is responsible for cultivating opportunities in new and existing customer markets, and growing demand for Clean Harbors’ services throughout North America. Since joining Clean Harbors, Aaron has elevated marketing's role as an accountable business function aligning closely with sales teams and business partners.
