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Building a More Engaging Customer Experience with Magento Commerce

Discover how Magento Commerce drives growth

When a shopper visits your site, they expect it to be informative, easy to use, beautifully designed, and fast. Poor customer experiences lead to missed opportunities. Watch Adobe product leaders, Eric Erway and Pat Toothaker, Yotpo’s Olivia McNaughten, and dotdigital’s Juliette Aiken as they discuss how Magento Commerce gives merchants the tools to build a customer experience that is engaging and leads to revenue growth.

In this webinar you will learn how the latest releases of Magento Commerce can help you:

  • Create rich experiences that add value across all channels and devices
  • Build trust with the social proof of user generated content
  • Boost conversions by engaging customers in real-time with live chat


Heading to Imagine at the Adobe Summit and want to learn more? Visit dotdigital and Yotpo in the Premier Partner Zone within Commerce Marketplace. Or register to attend their sessions here.

    dotdigital Sessions:

    • Hitting the Mark E-commerce Report – Tuesday, March 31 at 3:30pm
    • Introducing Live Chat Powered by dotdigital – Tuesday, March 31 at 11:00am

    Yotpo Sessions:

    • How a Global Brand Creates Beauty in a Complex Customer Journey – Thursday, April 2 at 11:00am


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    About the speakers:

    Pat Toothaker

    Sr. Manager, Product Marketing, Magento Commerce at Adobe
    Pat Toothaker is a senior product marketing manager for Magento Commerce where he leads the go to market planning and execution for Magento Commerce releases. With time at Bronto, NetSuite, Magento, and now Adobe Pat has nearly a decade of experience working in e-commerce technology managing partnerships, competitive and market insights, and product marketing.


    Eric Erway

    Sr Manager, Product Management, Magento Commerce at Adobe
    Eric is the Senior Manager, Product Management for Merchant Experience at Magento (an Adobe Company) including Progressive Web Apps and Page Builder. Eric joined Magento in 2015 and brings 20+ years of experience building high-performing teams, and launching award-winning products at Dell, AOL, and PricewaterhouseCoopers. He is passionate about the customer experience, solving complex problems through product thinking and driving innovation with one US patent and several patents pending. He holds a bachelor’s degree from Virginia Tech in Computer Science.


    Olivia McNaughten

    Product Marketing Manager, Yotpo
    Olivia is the Product Marketing Manager for Yotpo - a leading eCommerce Marketing Platform based in New York. Olivia leads the go-to-market strategy and execution for Yotpo's Reviews, Visual UGC and Insights product lines, inclusive of thought leadership for direct-to-consumer brands. Embracing her passion for innovative storytelling in international markets as a PMM, Olivia drove the GTM launch of an award-winning B2B SaaS startup in New Zealand.


    Juliette Aiken

    Head of Product Marketing, dotdigital
    A product marketer through and through, Juliette spends most of her time at the intersection between product, marketing, and sales. Juliette started her career working for a leading global ecommerce platform where she led site trading initiatives spanning UX testing, conversion optimization, and more. She has since gained experience building successful product marketing teams from scratch, both at start-ups as well as established businesses. At dotdigital, her team synthesizes the voice of the customer and helps thousands of talented marketers get results from dotdigital’s Engagement Cloud every day.