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MAGENTO WEBINAR

E-Commerce best practices in peak times

Expert Guest Speaker: Marion Freijsen

 

E-commerce is booming in Europe and surpassed the €621BN revenue mark in 2019. Today in Britain 24% of shoppers change how they shop, mostly by going online instead of offline.* France and Spain also show considerable increase in online retail sales. During a single week (from 2nd to the 8th of March), Nielsen observed that France had sales of €164 million in the grocery sector, the highest ever recorded.**

Whenever you have a peak period coming up, expected or unexpected, there is a lot of work to do. Where do you start and what do you need to think about to make the most of the opportunity whilst not overloading your organization?

Our expert, Marion Freijsen, Adobe Strategic Business Advisor, Commerce Strategy - will share best customer practices on how to set priorities, shorten Time To Market and achieve greater results.

This webinar will help you understand how to:
  • Get prepared for unexpected traffic peaks
  • Turn a fast-changing and challenging situation into an opportunity
  • Build a business model and a team which will drive results and high ROI

* RetailX Consumer Confidence Tracker, March 25th
**Les Echos, March 15th

Webinar details

DURATION: 45 minutes


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Marion Freijsen

Adobe Strategic Business Advisor, Commerce Strategy

Marion Freijsen is a long-term technology professional. Her role prior to joining Adobe was as COO of e-Luscious B.V. the largest Dutch ecommerce player in wine & coffee. At e-Luscious she was responsible for transforming the company and implementing an ecommerce platform across 16 labels in 6 different countries.

Marion is a published author with the release of The N-Factor: How Networking Can Change the Dynamics of Your Business in 2007 with co-author Adriaan Reinders and the 2nd book, The EFactor: Entrepreneurship in the Social Media Age, was released in November 2012.