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Develop an Effective eCommerce Strategy in 2020

About the White Paper: Report on Consumer Preferences in the Netherlands

What makes a Dutch shopper choose one brand over another and what factors boost brand loyalty and repeat business? And, what commerce features will make a Dutch consumer avoid a brand? Knowing the answers to these questions helps commerce brands prioritise for Dutch customers.

To find these answers and much more, Magento commissioned a research study with YouGov in 2019. Over 18,000 respondents from 15 countries were asked to share the factors that affected their online retailer preferences, and also their viewpoints on data sharing, environmental policies and new technologies.

The resulting Magento Commerce report examines these consumer preferences across the Netherlands.

In it you will learn:

  • eCommerce features that make consumers more likely to buy
  • The reasons a Dutch shopper will avoid a retailer
  • Differences between Dutch shoppers and their international peers
  • Insights into Dutch consumer views on environmental policies, automation, and more

Read the Report